{"id":4953,"date":"2021-06-17T10:27:11","date_gmt":"2021-06-17T10:27:11","guid":{"rendered":"https:\/\/www.brightpearl.com\/?p=4953"},"modified":"2023-01-20T15:51:16","modified_gmt":"2023-01-20T15:51:16","slug":"customer-spotlight-a-thank-you-card-to-the-power-of-automation-from-lovepop","status":"publish","type":"post","link":"https:\/\/www.brightpearl.com\/blog\/customer-spotlight-a-thank-you-card-to-the-power-of-automation-from-lovepop","title":{"rendered":"Customer Spotlight: A Thank You Card To The Power of Automation From Lovepop"},"content":{"rendered":"<blockquote><p><span style=\"font-weight: 400;\">\u201cBrightpearl is a marvel. We now have visibility across all of our warehouses on a transaction level basis, and easy integrations have given us a significant competitive advantage.\u201d \u2013 Dan Nephew, Director of Systems &amp; Operations, Lovepop<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">The Boston-based card company Lovepop is a major disruptor in the $7 billion greeting card industry, with its one of a kind designs catching the attention of shoppers across America, and then the globe. Available online, at twenty retail locations across the U.S., and via thousands of third party retailers, Lovepop\u2019s highly successful business sees more than 100,000 unique and customizable products being sold each month.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But with the skyrocketing demand came operational headaches. The firm\u2019s existing operations solution was proving inaccurate in its syncing of <a href=\"https:\/\/www.brightpearl.com\/inventory-management-system\">inventory<\/a> and incapable of handling the large increases in order volume that the team was dealing with as a result of the brand\u2019s growing popularity.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Lovepop needed a solution like Brightpearl &#8211; with it\u2019s user friendly <a href=\"\/order-management-system\">order management system<\/a> and out-of-the-box integrations with its <\/span><a href=\"https:\/\/www.shopify.co.uk\/plus?\"><span style=\"font-weight: 400;\">Shopify Plus webstore<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.shipstation.com\/uk\/\"><span style=\"font-weight: 400;\">Shipstation<\/span><\/a><span style=\"font-weight: 400;\"> which offered a winning formula of flexibility and extensibility to support the rapidly expanding business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cRather than upgrading on our current software, we opted for Brightpearl as it offered what we needed to scale our business and efficiently deal with a larger order volume\u201d, says Dan Nephew, Director of Systems &amp; Operations for Lovepop. \u201cWe wanted an accessible view of our whole business and a straightforward implementation process, Brightpearl delivered on both counts.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Speaking to the benefits of Brightpearl&#8217;s platform, Dan says: \u201cThe level of integration and extensibility we have with Brightpearl would not have been possible with our previous provider. Being able to easily bolt on services has given us a competitive advantage and enabled us to offer extra value to our customers, especially in such a difficult time.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cBecause our business is seasonal, we rely on Brightpearl to help manage peak order volumes as well as year-round implications for managing growth in overall order volume. Having <\/span><span style=\"font-weight: 400;\">a system that can scale in both elements is critical to our success and is giving us the confidence to continue innovating in the online space and delight our customers.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Brightpearl\u2019s flexibility and ease of use has seen Lovepop smoothly through a tumultuous time in the retail sector &#8211; but the addition of Brightpearl\u2019s automation feature has been a true game changer for the brand\u2019s plans to not just disrupt, but dominate the greetings card industry:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIt\u2019s simply not possible to manually process thousands of orders for thousands of customers\u201d, adds Dan. \u201cThanks to automation with Brightpearl, we&#8217;re able to move 98% of our orders through fulfillment checks without touching them. We now only deal with the exceptions. It\u2019s been a huge saving and really helps us satisfy our customers. In fact, the real time inventory accuracy we\u2019ve gained by using Brightpearl has allowed us to scale, expand and deliver on the promises that we make to customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cBrightpearl\u2019s automation tools have helped us speed up transaction processing and get a real-time handle on our inventory. This has meant we no longer need a \u2018buffer\u2019 inventory. It has improved cash flow and enabled us to save costs by optimizing how much we hold in inventory.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dan\u2019s advice for scaling merchants in a similar situation: \u201cIf you really want to grow your business, you can&#8217;t have manual processes. You need automation to be able to scale effectively. My advice would be just go for it. Make it happen.\u201d<\/span><\/p>\n<p><a href=\"https:\/\/www.lovepopcards.com\/\"><span style=\"font-weight: 400;\">www.lovepopcards.com<\/span><\/a><\/p>\n<p><strong>Brightpearl fully automates your back office and we seamlessly integrate with your key systems so you can be up and running within 90 days. To upgrade from your current ERP, <a href=\"https:\/\/www.brightpearl.com\/contact-us\">get in touch<\/a> with us today.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cBrightpearl is a marvel. We now have visibility across all of our warehouses on a transaction level basis, and easy integrations have given us a significant competitive advantage.\u201d \u2013 Dan Nephew, Director of Systems &amp; Operations, Lovepop The Boston-based card company Lovepop is a major disruptor in the $7 billion greeting card industry, with its [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":4954,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[112,115],"tags":[],"class_list":["post-4953","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-success-stories","category-retail-operations"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Customer Spotlight: A Thank You Card To The Power of Automation From Lovepop - Brightpearl<\/title>\n<meta name=\"description\" content=\"\u201cBrightpearl is a marvel. We now have visibility across all of our warehouses on a transaction level basis, and easy integrations have given us a\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.brightpearl.com\/blog\/customer-spotlight-a-thank-you-card-to-the-power-of-automation-from-lovepop\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Customer Spotlight: A Thank You Card To The Power of Automation From Lovepop\" \/>\n<meta property=\"og:description\" content=\"\u201cBrightpearl is a marvel. 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