{"id":2662,"date":"2020-11-03T12:34:18","date_gmt":"2020-11-03T12:34:18","guid":{"rendered":"https:\/\/blog.brightpearl.com\/?p=1883"},"modified":"2025-03-19T13:53:17","modified_gmt":"2025-03-19T13:53:17","slug":"three-of-the-top-trusted-brands-in-the-us-share-their-secrets-to-success","status":"publish","type":"post","link":"https:\/\/www.brightpearl.com\/blog\/three-of-the-top-trusted-brands-in-the-us-share-their-secrets-to-success","title":{"rendered":"Three of the Top Trusted Brands in the US share their secrets to success"},"content":{"rendered":"<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">Buying online has been a tough task of late, in fact, 61% of us have had issues with online delivery since Covid hit. A stat which, quite frankly, annoys us. We\u2019d had enough of delivery delays without explanation, missing orders and a lack of communication from retailers who can\u2019t get their post-buy button house in order. .\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s how the Trusted 100 came about &#8211; <\/span><a href=\"https:\/\/www.brightpearl.com\/brightpearl-trusted-100\"><span style=\"font-weight: 400;\">our definitive list of the 100 most trustworthy online retailers<\/span><\/a><span style=\"font-weight: 400;\"> in the US, based on consumer feedback and ratings around their end-to-end shopping experiences.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But, being the inquisitive bunch that we are, we wanted to dig even deeper into why these brands are a cut above the rest. Despite restrictions, demand spikes and <a href=\"https:\/\/www.brightpearl.com\/supply-chain\">supply chain<\/a> issues, Trusted 100 brands are sticking to their promises and delivering exceptional shopping experiences time and time again. But how are they doing it? How are they operating so seamlessly at a time when delivery and service issues are seemingly unavoidable?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We caught up with three of America\u2019s most trusted online retailers and asked them to share a few of the secrets behind their success\u2026<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3840\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/empty-mall-1.png\" alt=\"\" width=\"770\" height=\"450\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/empty-mall-1.png 770w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/empty-mall-1-300x175.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/empty-mall-1-768x449.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<h2><a href=\"https:\/\/spikeball.eu\/\"><span style=\"font-weight: 400;\">Spikeball<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; Visibility is Key<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The Chicago based sports brand came in at 15th on the Trusted 100, with Nick Gonzales, VP of Marketing, citing the visibility of its <a href=\"https:\/\/www.brightpearl.com\/inventory-management-system\">inventory<\/a> as a driving force behind its efficient operations.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\">\u201cThe beauty of Brightpearl is that it allows us to be super efficient across the business and customers see the benefit. We can see <a href=\"https:\/\/www.brightpearl.com\/sales-channel-strategy\">sales by channel<\/a>, by customer, on a daily basis and in real time, and we have a high level visibility of our inventory. Honestly, without Brightpearl we\u2019d need 3-5 people to do what one person can do.\u201d<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3843\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/success-1.png\" alt=\"\" width=\"770\" height=\"450\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/success-1.png 770w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/success-1-300x175.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/success-1-768x449.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.papermart.com\/\"><span style=\"font-weight: 400;\">Paper Mart<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; Listen to What Your Customers Are Saying<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Family Run packaging company <\/span><a href=\"https:\/\/www.brightpearl.com\"><span style=\"font-weight: 400;\">Paper Mart took home the gold this year<\/span><\/a><span style=\"font-weight: 400;\">, topping the Trusted 100, and Allison McGuire, VP of Marketing, attributed the firm&#8217;s continual success to its relationships with its customers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWhen it comes to creating an excellent end-to-end buying experience, our approach is simple: we listen to our customers. We believe that the customer relationships that we\u2019ve created throughout the years have helped us personalize and design a Paper Mart experience that is intuitive, user-friendly, and customer-centric.\u201d<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3841\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/Lovepop.png\" alt=\"\" width=\"770\" height=\"450\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/Lovepop.png 770w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/Lovepop-300x175.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/11\/Lovepop-768x449.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<h2><a href=\"https:\/\/www.lovepopcards.com\/\"><span style=\"font-weight: 400;\">Lovepop<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; Focus on Nailing Demand Management<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Beloved Boston greetings card manufacturer Lovepop grabbed 4th spot on the Trusted 100 for 2020, with Dan Nephew, Director, suggesting that investment in the right tech has supercharged its growth and success\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIn a category that has historically been focused on traditional retail, we have seen significant success as a digitally native brand with more than 80 percent of our business conducted online\u201d, said Dan.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cLovepop.com has a robust and lively digital shopping experience that helps convey our products\u2019 magic online and our operational platform, with its single point of truth and real time data, helps us manage large seasonal surges in demand. That combination supports the type of enhanced end-to-end experiences that truly delivers magical moments for our customers.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are just a few examples of online brands that are killing it with fantastic customer feedback, seamless buying experiences and reliable delivery.\u00a0 <\/span><a href=\"https:\/\/www.brightpearl.com\/brightpearl-trusted-100\"><span style=\"font-weight: 400;\">Check out the Trusted 100 &#8211; The Sites to Shop 2020<\/span><\/a><span style=\"font-weight: 400;\"> to see if your favorite brand is featured or you want your own business to be considered for 2021.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"featured_media":3842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[110,111,114,115],"tags":[],"class_list":["post-2662","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brightpearl-news","category-ecommerce-best-practices","category-market-insight","category-retail-operations"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.6) - 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