{"id":2660,"date":"2020-10-19T14:40:39","date_gmt":"2020-10-19T14:40:39","guid":{"rendered":"https:\/\/blog.brightpearl.com\/?p=1854"},"modified":"2021-01-27T13:24:43","modified_gmt":"2021-01-27T13:24:43","slug":"three-ways-that-you-can-prepare-your-retail-business-for-the-post-pandemic-landscape","status":"publish","type":"post","link":"https:\/\/www.brightpearl.com\/blog\/three-ways-that-you-can-prepare-your-retail-business-for-the-post-pandemic-landscape","title":{"rendered":"Three ways that you can prepare your retail business for the post-pandemic landscape"},"content":{"rendered":"<p><!--more--><\/p>\n<p>The retail industry of today feels a world away from where we were in the run up to 2020, and it\u2019s been less than a year. Has it been less than a year? 2020\u2026<\/p>\n<p>Although the shift to online shopping was happening gradually anyway, not many could have predicted that trends thought to be 5 to 10 years in the making would actually take place over a couple of months. Covid-19 accelerated everything, and many businesses have been paying the price for their inability to adapt to this most transformative of Black Swan events.<\/p>\n<p>We\u2019re all starting to realise now that Covid is going to be an everyday part of our lives for some time to come, but that doesn\u2019t mean \u2018business as usual\u2019, how could it!? What\u2019s pretty high on the \u2018cray cray\u2019 scale though is that <a href=\"https:\/\/www.brightpearl.com\/healthchecker\">a majority of retail businesses haven\u2019t made any changes whatsoever to prepare themselves for what lies ahead<\/a>, including second spikes of the virus. This feels like a particularly dangerous game of roulette!<\/p>\n<p>However, retailers can survive and even thrive in this post pandemic landscape if they act quickly and follow a few simple steps. Check out these top tips:<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3846\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/empty-mall.png\" alt=\"\" width=\"770\" height=\"450\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/empty-mall.png 770w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/empty-mall-300x175.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/empty-mall-768x449.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<h2>Flexible fulfilment brings all the customers to the yard<\/h2>\n<p>In the Post-Covid hellscape, you must make it as straightforward and risk free as possible for consumers to get their hands on your goods, as we all have enough to stress about without misplaced deliveries and massive storefront queues.<\/p>\n<p>Some stats for you: 4 in 10 shoppers want some more Click &amp; Collect in their lives over the next 12 months. Are you offering it? You should be. Flexible fulfillment will be key to retaining customers and capturing a whole loada new ones. Oh, and Click &amp; Collect can also have a positive impact upon your bottom line, with <a href=\"https:\/\/internetretailing.net\/location\/location\/click-and-collect-drives-store-sales-but-retailers-need-to-work-together-to-reap-this-10bn-bonanza-20377\">34% of retailers adopting a Click and Collect service reporting an increase in overall revenue<\/a>. Ching ching, indeed.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3847\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/Flexi-fulfilment.png\" alt=\"\" width=\"770\" height=\"450\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/Flexi-fulfilment.png 770w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/Flexi-fulfilment-300x175.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/Flexi-fulfilment-768x449.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<h2>Word of the day: \u2018Automation\u2019<\/h2>\n<p><span style=\"font-weight: 400;\">Automation has already proven to be a key element of success throughout the pandemic, enabling many retailers such as <\/span><a href=\"https:\/\/www.brightpearl.com\/expertise\/customer-stories\/mad4tools-case-study\"><span style=\"font-weight: 400;\">Mad4Tools.com<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.brightpearl.com\/expertise\/customer-stories\/coolblades\"><span style=\"font-weight: 400;\">CoolBlades<\/span><\/a><span style=\"font-weight: 400;\"> to deal with HUGE orders without any delays to the customer.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The reality of selling online in the current climate is that it\u2019s simply not possible to provide an <a href=\"https:\/\/www.brightpearl.com\/best-amazon-inventory-management-software\">Amazon<\/a> level service without taking advantage of automation. Honestly, many have tried.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s where the rubber hits the road: automating your repetitive manual workflows means you can forget about them. Order entry, what\u2019s that!? In this climate, saving time, reducing error <\/span><i><span style=\"font-weight: 400;\">and <\/span><\/i><span style=\"font-weight: 400;\">safeguarding your ability to deal with large fluctuations in demand should be the priority. Unless you want to add headcount, automating your retail operations post-pandemic makes a whole lot of sense. <\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3845\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/Automate.png\" alt=\"\" width=\"770\" height=\"450\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/Automate.png 770w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/Automate-300x175.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2020\/10\/Automate-768x449.png 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/p>\n<h2>Get Your Audit On<\/h2>\n<p><span style=\"font-weight: 400;\">If you perform an operational audit, you\u2019re already a step ahead of half of the competition that has literally done nothing. Ok, it doesn\u2019t sound like a ton of fun, but in an unprecedented situation such as this, an operational audit is a necessity to check whether the heartbeat of your business is healthy as it should be.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Auditing your retail operations also doesn\u2019t need to be a lengthy, drawn out affair. And guess what, we can help!\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.brightpearl.com\/healthchecker\"><span style=\"font-weight: 400;\">Brightpearl\u2019s Post Pandemic Health checker<\/span><\/a><span style=\"font-weight: 400;\"> is free, quick and easy. You\u2019ll have your result in just 5 minutes &#8211; five! &#8211; to help you better understand if your business is fit enough to survive the post-pandemic landscape and the specific areas of operations where you might need a tidy tune up.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although nothing is guaranteed in this constantly shifting retail landscape, following the above steps will help your business keep up with your consumers, and put you in pole position for success in the post pandemic landscape. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"featured_media":3848,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[110,111,114,115],"tags":[],"class_list":["post-2660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brightpearl-news","category-ecommerce-best-practices","category-market-insight","category-retail-operations"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.6) - 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