{"id":2586,"date":"2018-07-26T08:21:41","date_gmt":"2018-07-26T08:21:41","guid":{"rendered":"https:\/\/brightpearl20.wpengine.com\/july-in-review-2018\/"},"modified":"2024-11-15T16:21:52","modified_gmt":"2024-11-15T16:21:52","slug":"july-in-review-2018","status":"publish","type":"post","link":"https:\/\/www.brightpearl.com\/blog\/july-in-review-2018","title":{"rendered":"July: In Review 2018"},"content":{"rendered":"<p>Hello and welcome to July: In Review<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/blog.brightpearl.com\/june-in-review-2018\">June<\/a> | <a href=\"https:\/\/blog.brightpearl.com\/may-in-review-2018\">May<\/a> | <a href=\"https:\/\/blog.brightpearl.com\/april-in-review-2018\">April<\/a><\/p>\n<p><span style=\"font-weight: 400;\">In the month that has seen heat waves across the US and UK, more sales records broken on <a href=\"https:\/\/www.brightpearl.com\/best-amazon-inventory-management-software\">Amazon<\/a> Prime Day and schools closing for the summer, we\u2019re now reflecting back on all of the latest news stories and updates that have faced the retail industry.<!--more--><\/span><\/p>\n<h2><strong>1. Amazon Prime Day: <\/strong><a href=\"https:\/\/www.retailgazette.co.uk\/blog\/2018\/07\/amazon-prime-day-loses-90m-due-outage-still-breaks-records\/\"><strong>Amazon Prime Day loses $90m due to outage but still breaks records<\/strong><\/a><\/h2>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2910\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/retail-insights-behind-the-scenes-during-amazon-prime-day-min.jpg\" alt=\"\" width=\"572\" height=\"284\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/retail-insights-behind-the-scenes-during-amazon-prime-day-min.jpg 572w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/retail-insights-behind-the-scenes-during-amazon-prime-day-min-300x149.jpg 300w\" sizes=\"(max-width: 572px) 100vw, 572px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Every July, Amazon Prime Day seems to be the talk of the industry, with this year being no different.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, <\/span><a href=\"https:\/\/www.retailgazette.co.uk\/blog\/2018\/07\/amazon-prime-day-loses-90m-due-outage-still-breaks-records\/\"><span style=\"font-weight: 400;\">Retail Gazette reported<\/span><\/a><span style=\"font-weight: 400;\"> that Amazon experienced periodic outages just after the 36-hour sale started, while One Click Retail founder, Spencer Millerberg estimated that \u201cfor every minute the page was down, Amazon lost $1.2 million (\u00a3920,000)\u201d, resulting in a total estimated loss of between $90 million and $99 million.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Despite these figures though, Amazon Prime Day 2018 still surpassed all other shopping days on the popular marketplace, including previous Prime Days as well as Black Friday and Cyber Monday shopping events.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can read the full story <\/span><a href=\"https:\/\/www.retailgazette.co.uk\/blog\/2018\/07\/amazon-prime-day-loses-90m-due-outage-still-breaks-records\/\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><strong>2. Brightpearl News: <\/strong><a href=\"https:\/\/www.brightpearl.com\"><strong>Brightpearl appoints fashion chief as Chairman<\/strong><\/a><\/h2>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2908\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Maurice-new-1.jpg\" alt=\"\" width=\"789\" height=\"392\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Maurice-new-1.jpg 789w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Maurice-new-1-300x149.jpg 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Maurice-new-1-768x382.jpg 768w\" sizes=\"(max-width: 789px) 100vw, 789px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">In other news, <\/span><span style=\"font-weight: 400;\">we\u2019ve recently announced the appointment of Maurice Helfgott<\/span><span style=\"font-weight: 400;\">, the former Marks &amp; Spencer main board director, as our new Chairman.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With 30 years of retail operations and industry expertise, Helfgott brings valuable knowledge and opinions on how we can better serve the <a href=\"https:\/\/www.brightpearl.com\/sales-channel-strategy\/retail-vs-wholesale\">retail and wholesale<\/a> industries.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Speaking on his appointment, Helfgott has said: \u201cAfter years of intensive high-quality tech development, Brightpearl has produced an excellent and capable platform, growing rapidly under impressive leadership. The next step is introducing real-time machine learning data into the platform, so our customers are able to make more informed decisions &#8212; that\u2019s hugely valuable in the current retail climate.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And look out for a blog post next week, which will contain an exclusive Q&amp;A with Maurice Helfgott himself. <\/span><a href=\"https:\/\/info.brightpearl.com\/blog-subscribe\"><span style=\"font-weight: 400;\">Subscribe to the blog<\/span><\/a><span style=\"font-weight: 400;\"> now so you don\u2019t miss it.<\/span><\/p>\n<h2><strong>3. Guide: <\/strong><strong><a href=\"https:\/\/www.brightpearl.com\/ecommerce-guides\/how-to-choose-the-right-warehouse-management-system\">How to choose the right warehouse management system<\/a><\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Choosing the right <a href=\"https:\/\/www.brightpearl.com\/warehouse-management-system\">warehouse management system<\/a> (<a href=\"https:\/\/www.brightpearl.com\/warehouse-management\">WMS<\/a>) can be difficult.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The WMS vendor landscape is booming, resulting in a lot of choice, as well as systems that try to cater for all business types.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But we\u2019ve got a lot of knowledge about warehouse management systems and the technology purchasing process here at Brightpearl, so <\/span><a href=\"https:\/\/info.brightpearl.com\/guides\/warehouse-management-system-buying-guide?hsCtaTracking=2f7ef60c-53c1-4c69-bf0b-775129635005%7Cf4a2b444-971c-4e98-9129-8d01d5887989\"><span style=\"font-weight: 400;\">we\u2019ve created a new (and highly detailed) guide<\/span><\/a><span style=\"font-weight: 400;\"> that aims to take you through the main steps of finding, purchasing and implementing a warehouse management system, specifically for retail and wholesale businesses.<\/span><\/p>\n<p><a href=\"https:\/\/info.brightpearl.com\/guides\/warehouse-management-system-buying-guide?hsCtaTracking=2f7ef60c-53c1-4c69-bf0b-775129635005%7Cf4a2b444-971c-4e98-9129-8d01d5887989\"><span style=\"font-weight: 400;\">Download the guide for free now<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><strong>4. Video: <\/strong><strong><a href=\"https:\/\/info.brightpearl.com\/rate-of-returns-webinar\">Rates of Returns: Managing the process and protecting profits while your business grows<\/a><\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">There are a growing number of well-known retailers that are introducing services such as \u2018Try Before You Buy\u2019 (TBYB) and free returns.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But <\/span><a href=\"https:\/\/www.brightpearl.com\/ecommerce-guides\/a-returns-tsunami-for-retail?_gl=1*1vs447w*_gcl_au*MTAxMTY1MTY3Mi4xNzI5NjA1MTgx*_ga*MTI2NjY2NzM4Ny4xNzIxNzY0NDY0*_ga_PE4Z9JJWVN*MTczMTY4NTYwNi40Ny4xLjE3MzE2ODczMzUuNjAuMC4w\"><span style=\"font-weight: 400;\">our research reveals<\/span><\/a><span style=\"font-weight: 400;\"> that customers would return an average 3.95 more items each month in the US and 3.08 items in the UK with this sort of shopping model in place.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Which poses the question:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How can you stay ahead of the curve and offer these types of services without hurting your margins?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019ve recently teamed up with one of our partners, <\/span><a href=\"https:\/\/eystudios.com\/\"><span style=\"font-weight: 400;\">EYStudios<\/span><\/a><span style=\"font-weight: 400;\">, a leading ecommerce brand development firm, to <\/span><a href=\"https:\/\/info.brightpearl.com\/rate-of-returns-webinar\"><span style=\"font-weight: 400;\">create an on demand webinar<\/span><\/a><span style=\"font-weight: 400;\"> that will help you to understand why the introduction of these services could quickly lead to a tsunami of returns, and how, if approached correctly, it could be a massive opportunity for your business.<\/span><\/p>\n<p><a href=\"https:\/\/info.brightpearl.com\/rate-of-returns-webinar\"><span style=\"font-weight: 400;\">Sign up to watch the webinar now<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2909\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/rate_of_returns_Twitter_1200x600-1.jpg\" alt=\"\" width=\"1200\" height=\"600\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/rate_of_returns_Twitter_1200x600-1.jpg 1200w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/rate_of_returns_Twitter_1200x600-1-300x150.jpg 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/rate_of_returns_Twitter_1200x600-1-1024x512.jpg 1024w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/rate_of_returns_Twitter_1200x600-1-768x384.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<h2><strong>5. Partner Spotlight:<\/strong> <strong>What&#8217;s next in ecommerce? [eBook]<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Our partner spotlight this month goes to Magento ecommerce agency, <\/span><a href=\"https:\/\/wearejh.com\"><span style=\"font-weight: 400;\">JH<\/span><\/a><span style=\"font-weight: 400;\">, for their work on creating a new and highly detailed ebook called <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/wearejh.com\/books\/whats-next-in-ecommerce\/\">\u2018What\u2019s next in ecommerce?\u2019<\/a><\/span><\/p>\n<p><span style=\"font-weight: 400;\">With expert insights from <\/span><span style=\"font-weight: 400;\">dotmailer<\/span><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/ebizmarts.com\/\"><span style=\"font-weight: 400;\">ebizmarts<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/business.adobe.com\/products\/magento\/magento-commerce.html\"><span style=\"font-weight: 400;\">Magento<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/detectify.com\/\"><span style=\"font-weight: 400;\">Detectify<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.klarna.com\/us\/?grs=%2F&amp;grr=empty\"><span style=\"font-weight: 400;\">Klarna<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/wearejh.com\"><span style=\"font-weight: 400;\">JH<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.brightpearl.com\/\"><span style=\"font-weight: 400;\">us<\/span><\/a><span style=\"font-weight: 400;\">, this ebook aims to guide you through the trends, challenges and technologies that face the industry over the rest of this year and beyond.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2911\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Whats-next-in-ecommerce-ebook.png\" alt=\"\" width=\"2878\" height=\"1604\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Whats-next-in-ecommerce-ebook.png 2560w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Whats-next-in-ecommerce-ebook-300x167.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Whats-next-in-ecommerce-ebook-1024x571.png 1024w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Whats-next-in-ecommerce-ebook-768x428.png 768w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Whats-next-in-ecommerce-ebook-1536x856.png 1536w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/07\/Whats-next-in-ecommerce-ebook-2048x1141.png 2048w\" sizes=\"(max-width: 2878px) 100vw, 2878px\" \/><\/p>\n<hr \/>\n<p style=\"text-align: center;\"><strong>Thanks for catching up on July\u2019s news and updates &#8211; don\u2019t forget to <a href=\"https:\/\/info.brightpearl.com\/blog-subscribe\">subscribe to the blog<\/a> to get more insights like this delivered straight to your inbox!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hello and welcome to July: In Review June | May | April In the month that has seen heat waves across the US and UK, more sales records broken on Amazon Prime Day and schools closing for the summer, we\u2019re now reflecting back on all of the latest news stories and updates that have faced [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":2907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[110],"tags":[],"class_list":["post-2586","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brightpearl-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>July: In Review 2018 - Brightpearl<\/title>\n<meta name=\"description\" content=\"As July 2018 draws to a close, we\u2019re taking a look back on the highlights of the month. 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