{"id":2552,"date":"2018-02-28T09:42:14","date_gmt":"2018-02-28T09:42:14","guid":{"rendered":"https:\/\/brightpearl20.wpengine.com\/february-in-review-2018\/"},"modified":"2024-11-22T21:18:43","modified_gmt":"2024-11-22T21:18:43","slug":"february-in-review-2018","status":"publish","type":"post","link":"https:\/\/www.brightpearl.com\/blog\/february-in-review-2018","title":{"rendered":"February: In Review 2018"},"content":{"rendered":"

Hello and welcome to February: In Review<\/span><\/p>\n

January<\/span><\/a> | <\/span>2017 Highlights<\/span><\/a> | <\/span>November<\/span><\/a><\/p>\n

The end of another month has arrived, which can only mean one thing – it\u2019s time to recap on the top news stories, articles, videos and educational content to hit the web in February. From finding out how carousel ads in Instagram stories have changed, to learning to combat Facebook\u2019s recent algorithm updates, choosing the right Warehouse Management System<\/a> for retail and more, this overview blog details what you might have missed this month…<\/span><\/p>\n

1. News: <\/strong>New Carousel Ads for Instagram Stories Testing Begins<\/strong><\/a><\/h2>\n

CPC Strategy reports<\/span><\/a> testing for new carousel ads in Instagram stories has begun for a select number of advertisers.<\/span><\/p>\n

According to this announcement, <\/span>\u201cthe new feature will allow advertisers to have up to three pieces of media per Stories ad, before it was just one.\u201d<\/span><\/i><\/p>\n

In their blog, CPC Strategy advise on how Instagram stories work, how these new carousel ads will change things up and they\u2019ve <\/span>even provided a cheat sheet<\/span><\/a> on what formatting, sizing and timing works best for your IG stories.<\/span><\/p>\n

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2. Article: <\/strong>Why retailers are struggling to bridge the omnichannel gap<\/a><\/strong><\/h2>\n

In an article for top retail magazine, Retail Sector<\/span><\/a>, our CEO, Derek O\u2019Carroll, wrote about the omnichannel gap many retailers are facing in 2018.<\/span><\/p>\n

From discussing upfront technology costs, to the fact that some retailers don\u2019t fully understand the true value of business management technology, Derek offers his expert insights into the top five reasons why the omnichannel gap is still so large and what this means for retailers across the globe.<\/span><\/p>\n

Take a look<\/span><\/a> and let us know what you think in the comments below…<\/span>\u00a0<\/span><\/p>\n

3. Video: <\/strong>Choosing the Right Warehouse Management System for Retail<\/strong><\/a><\/h2>\n

When it comes to Warehouse Management Systems<\/a>, there are a number of ways you can assess them, such as:<\/span><\/p>\n