{"id":2538,"date":"2018-04-26T08:00:00","date_gmt":"2018-04-26T08:00:00","guid":{"rendered":"https:\/\/brightpearl20.wpengine.com\/april-in-review-2018\/"},"modified":"2024-11-22T17:19:54","modified_gmt":"2024-11-22T17:19:54","slug":"april-in-review-2018","status":"publish","type":"post","link":"https:\/\/www.brightpearl.com\/blog\/april-in-review-2018","title":{"rendered":"April: In Review 2018"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">Hello and welcome to April: In Review<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.brightpearl.com\/blog\/march-in-review-2018\"><span style=\"font-weight: 400;\">March<\/span><\/a><span style=\"font-weight: 400;\"> | <\/span><a href=\"https:\/\/www.brightpearl.com\/blog\/february-in-review-2018\"><span style=\"font-weight: 400;\">February<\/span><\/a><span style=\"font-weight: 400;\"> | <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.brightpearl.com\/blog\/january-in-review-2018\">January<\/a><\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019ve seen a number of big changes across the industry this month, as well as the introduction of some interesting new reports. We\u2019ve recapped on each of these in this roundup blog for you.<\/span><\/p>\n<h2><strong>1. News: <\/strong><a href=\"https:\/\/sellercentral.amazon.co.uk\/gp\/help\/external\/201411300\"><strong>Fulfillment by Amazon (Europe) Fee Changes 2018<\/strong><\/a><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3485\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/amazon-hero.png\" alt=\"\" width=\"970\" height=\"480\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/amazon-hero.png 970w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/amazon-hero-300x148.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/amazon-hero-768x380.png 768w\" sizes=\"(max-width: 970px) 100vw, 970px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">As of April 26, <a href=\"https:\/\/www.brightpearl.com\/best-amazon-inventory-management-software\">Amazon<\/a> will introduce a number of changes to FBA fees across its European regions. These updates include changes to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Local Fulfillment Fees<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">European Fulfillment Network (EFN) Fees<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Monthly Storage Fees<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The updates have also resulted in the elimination of zero fee fulfillment.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But Amazon has confirmed these aren\u2019t the only changes due to affect European FBA fees. Later this year, in both September and October, there will be more changes coming.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re an Amazon seller, you can get a full breakdown of fee updates in <\/span><a href=\"https:\/\/sellercentral.amazon.co.uk\/gp\/help\/external\/201411300\"><span style=\"font-weight: 400;\">this Seller Central post<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><strong>2. Report: <\/strong><a href=\"https:\/\/info.brightpearl.com\/returns-tsunami-for-retail\"><strong>Try Before You Buy &#8211; A Returns Tsunami for Retail<\/strong><\/a><\/h2>\n<p><span style=\"font-weight: 400;\">We\u2019ve recently reported on a growing trend within the retail industry &#8211; that of \u2018Try Before You Buy\u2019 (TBYB) and the tsunami-like effect this is having on returns.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some key facts to take away from the report are:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">25% of retailers say they\u2019ll adopt \u2018Try Before You Buy\u2019 by 2019<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">50% of consumers are set to buy 3-5 extra items per month if TBYB was an option<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Try Before You Buy could TRIPLE the cost of returns for retailers<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Almost two thirds of retailers are not deploying ANY technology solutions to process returns<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3483\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/Facebook-Returns-Stats-min.png\" alt=\"\" width=\"789\" height=\"392\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/Facebook-Returns-Stats-min.png 789w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/Facebook-Returns-Stats-min-300x149.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/Facebook-Returns-Stats-min-768x382.png 768w\" sizes=\"(max-width: 789px) 100vw, 789px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">You can read and download the full report for free <\/span><a href=\"https:\/\/www.brightpearl.com\/ecommerce-guides\/a-returns-tsunami-for-retail\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And you can also <\/span><a href=\"https:\/\/www.retailsector.co.uk\/3757-try-before-you-buy-is-causing-a-returns-tsunami\/\"><span style=\"font-weight: 400;\">read an exclusive article on Retail Sector<\/span><\/a><span style=\"font-weight: 400;\"> by our very own CEO, Derek O\u2019Carroll, in which he gives his thoughts on what he thinks the true appeal of TBYB is, and what impact it could have on retailers.<\/span><\/p>\n<h2><strong>3. Fashion: <\/strong><a href=\"https:\/\/www.brightpearl.com\/blog\/drapers-footwear-awards-2018\"><strong>A Step Ahead &#8211; Celebrating Success with the Drapers Footwear Awards 2018<\/strong><\/a><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3482\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/Drapers_Footwear_Awards_Blog-min.png\" alt=\"\" width=\"789\" height=\"392\" srcset=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/Drapers_Footwear_Awards_Blog-min.png 789w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/Drapers_Footwear_Awards_Blog-min-300x149.png 300w, https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/Drapers_Footwear_Awards_Blog-min-768x382.png 768w\" sizes=\"(max-width: 789px) 100vw, 789px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Last month, Drapers announced their shortlist for the Footwear Awards 2018. Straightaway, we recognized a number of names on the list &#8211; three of which were our customers!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We spoke to nominees <\/span><a href=\"https:\/\/freyarose.com\/\"><span style=\"font-weight: 400;\">Freya Rose<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/bobux.co.uk\/\"><span style=\"font-weight: 400;\">Bobux<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.fairfaxandfavor.com\/\"><span style=\"font-weight: 400;\">Fairfax and Favor<\/span><\/a><span style=\"font-weight: 400;\"> to find out more from each of them on what they attribute this success to.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can learn more in <\/span><a href=\"https:\/\/www.brightpearl.com\/blog\/drapers-footwear-awards-2018\"><span style=\"font-weight: 400;\">this special blog<\/span><\/a><span style=\"font-weight: 400;\">!<\/span><\/p>\n<h2><strong>4. Social Media: <\/strong><a href=\"https:\/\/blog.hubspot.com\/marketing\"><strong>The Facebook Cambridge Analytica Data Scandal<\/strong><\/a><\/h2>\n<p><span style=\"font-weight: 400;\">Recent weeks has spelled trouble for Facebook when it was learned that not only was some personal user data given to a third party (Cambridge Analytica), going against Facebook\u2019s policies, but that same data had never been destroyed when Facebook had requested it to be.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This resulted in the company needing to improve their data privacy regulations and report their improvements to the US Congress in back-to-back hearings earlier this month, resulting in several extra requirements for Facebook advertisers needing to be put in place.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">HubSpot have covered this data scandal in a lot of detail. So if Facebook is a large part of your social media strategy, then here are a few of their articles that we think you\u2019ll find particularly useful:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/blog.hubspot.com\/marketing\/facebook-data-cambridge-analytica\"><span style=\"font-weight: 400;\">What&#8217;s Happening at Facebook? A Breakdown of the Ongoing Data Story<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/blog.hubspot.com\/news-trends\/questions-we-have-for-mark-zuckerberg\"><span style=\"font-weight: 400;\">4 Key Questions We Have for Mark Zuckerberg<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Even More Requirements for Facebook Advertisers<\/span><\/li>\n<\/ul>\n<h2><strong>5. Partner Spotlight:<\/strong> <strong>Some Cities Missing Out on Amazon Sales Tax Revenue According to ITEP Report<\/strong><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3484\" role=\"img\" src=\"https:\/\/www.brightpearl.com\/wp-content\/uploads\/2018\/04\/Avalara-logo.svg\" alt=\"\" width=\"672\" height=\"146\" \/><\/p>\n<p><span style=\"font-weight: 400;\">One of our key accounting partners in the US, and experts in automated tax compliance, <\/span><a href=\"https:\/\/www.avalara.com\/us\/en\/index.htm\"><span style=\"font-weight: 400;\">Avalara<\/span><\/a><span style=\"font-weight: 400;\">, recently published another informative blog.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This time, reporting on Amazon not collecting tax on its third-party sales in some states around the US, due to various loopholes and gaps in legislation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Avalara cover all of this in detail, advising which states may be affected and what it could mean for future state and locality tax laws. <\/span><span style=\"font-weight: 400;\">Recap on the full story here.<\/span><\/p>\n<hr \/>\n<p><span style=\"font-weight: 400;\">And with that, our April roundup comes to a close. Don\u2019t forget to <\/span><a style=\"font-size: 1.25rem; font-family: -apple-system, BlinkMacSystemFont, Helvetica, Roboto, 'Segoe UI', Arial, sans-serif;\" href=\"https:\/\/info.brightpearl.com\/blog-subscribe\">subscribe to the blog<\/a><span style=\"font-weight: 400;\"> to get more insights like this delivered straight to your inbox!<\/span><span style=\"color: #16214f; font-size: 1.25rem; font-family: -apple-system, BlinkMacSystemFont, Helvetica, Roboto, 'Segoe UI', Arial, sans-serif;\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp;<\/p>\n","protected":false},"author":10,"featured_media":3486,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[110],"tags":[],"class_list":["post-2538","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brightpearl-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>April: In Review 2018 - Brightpearl<\/title>\n<meta name=\"description\" content=\"Now that we\u2019ve arrived at the beginning of May 2018, we have well and truly left winter behind us. 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